Lenovo Smarter AI Campaign
Lenovo has a full AI for All solutions suite, part of their One Lenovo brand – a one-stop shop for devices, solutions, infrastructure and services. This campaign armed sales teams with collateral tailored to sell the Lenovo AI offering into specific industries such as Financial Services (FSI), Healthcare (incl. Pharma), Retail, Education and Manufacturing.
To represent the transformation that Lenovo AI enables, the Lenovo logo was transformed into a ‘portal’ device. A suite of bespoke portal images were created for use across each vertical. I was involved in the research and creation of these portals, and designed a number of campaign assets including ebooks, PowerPoint presentations and Battlecards.
Ebooks for FSI, Retail and Manufacturing
PowerPoint presentations for FSI, Healthcare and Retail
Battlecards for Education, FSI and Retail
This work was produced during my employment at Twogether.
